What I Made
For Adoptiepedia's first Lunar New Year Gala, I got to design its visual identity. From media visuals to physical elements like tickets, banners and the dinner menu. The design shows an elegant, asian but festive style, welcoming you to a fancy but not too-formal gala.
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The bunny icon is designed by my
Adoptiepedia colleague An-Yi van den Hoek
The Process
For this project, I worked with two other graphic designers who helped get everything in order. They provided me valuable feedback and helped me to translate many of my designs to Canva for the marketing team to use. The design itself is meant to stand out with its blue: to also represent Taiwan. As most Lunar New Year themes are solely red, Adoptiepedia shows a more diverse look to include their unique community.
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Foundation Adoptiepedia
Adoptiepedia is a foundation that represents Chinese and Taiwanees adoptees in the Benelux. They approximately have 50 volunteers. It is their goal to connect and represent; to get recognized and for the adoptees to reach self-acceptance.
